World Alzheimer’s Month
Communication Toolkit

To help us raise awareness of Alzheimer’s disease on the occasion of the World Alzheimer’s Month throughout the month of September, we have created for you a communication toolkit that we invite you to share on your social media networks.

The toolkit includes a few pre-drafted social media posts and the direct links to download the visuals, please feel free to adapt the text to your own communication style. 

When publishing the post on social media, you can tag @EU_Brain, @EFPIA on Twitter and/or @European Brain Council,  @EFPIA – European Federation of Pharmaceutical Industries and Associations on LinkedIn.

We will be grateful for your help in communication and dissemination of the RETHINKING Alzheimer’s disease project. Please do not hesitate to get in touch with us if you need additional graphic sizes, formats or more information, you can contact us at comm@braincouncil.eu.

World Alzheimer’s Month – September 2022 (to be posted on 1 September)

World Alzheimer’s Month is recognised every year throughout the month of September.

Suggested tweet:

📢 Today marks the start of #WorldAlzMonth!
 
This year’s theme ‘#KnowDementia, #KnowAlzheimers’ sheds light on the importance of support for people living with #dementia following a diagnosis.
 
Read why there is a need to rethink #Alzheimers ➡️ bit.ly/3wwyNtX

Suggested LinkedIn post:

📢 Today marks the start of World Alzheimer’s Month!
 
This year’s theme ‘#KnowDementia, #KnowAlzheimers’ sheds light on the importance of support for people living with #dementia & carers following a diagnosis.
 
Read why there is a need to rethink the way we deal with detection and diagnosis of Alzheimer’s ➡️ bit.ly/3wwyNtX

#WorldAlzMonth

Alzheimer’s disease – Global costs

The WHO estimates that global costs of dementia are set to rise dramatically, from $1.3 trillion in 2019 to about $2.8 trillion by 2030, accounting for increased care costs.

Suggested tweet:

📈@WHO estimates global costs of #dementia are set to rise dramatically.

The burden of #Alzheimer’s makes it urgent to address the roadblocks hindering our understanding of the disease. As new diagnostic breakthroughs emerge, it’s time to rethink AD 👉bit.ly/3wwyNtX

Suggested LinkedIn post:

The World Health Organization estimates that global costs of #dementia are set to rise dramatically 📈, from $1.3 trillion in 2019 to about $2.8 trillion by 2030, accounting for increased care costs.
 
The growing burden of #Alzheimer’s makes it urgent to address the roadblocks that hinder our understanding of the scope, scale and nature of costs of the disease.
 
As new diagnostic and treatment breakthroughs emerge 🚀, it is time to rethink the way we deal with detection and diagnosis of Alzheimer’s disease 👉bit.ly/3wwyNtX
 
#KnowDementia #KnowAlzheimers #WorldAlzMonth

World Alzheimer’s Day – 21 September 2022

World Alzheimer’s Day takes place on 21 September and is part of World Alzheimer’s Month.

Suggested tweet:

Today we recognize World #Alzheimers Day! 🎉
 
It’s time to #KnowDementia & #KnowAlzheimers – because lack of knowledge leads to inaccurate assumptions about its effects on the person, their family & negative stereotypes about #dementia.
 
🔍 bit.ly/3wwyNtX
 
#WorldAlzDay

Suggested LinkedIn post:

Today we recognize World #Alzheimers Day! 🎉
 
It’s time to #KnowDementia & #KnowAlzheimers – because lack of knowledge leads to inaccurate assumptions about its effects on the person, their family & negative stereotypes about #dementia.
 
🔍 Read more about the RETHINKING Alzheimer’s disease project calling for change in Alzheimer’s care: bit.ly/3wwyNtX
 
#WorldAlzDay

RETHINKING Alzheimer’s disease – Detection & diagnosis

Detection and diagnosis are the entry points to treatment and care of Alzheimer’s disease. 

Suggested tweet:

Detection 🔎 and diagnosis 👨‍⚕️ are the entry points to treatment & care of #Alzheimer’s disease.
 
The RETHINKING #Alzheimers disease project focuses on these areas to improve the Alzheimer’s care pathway and lives of people living with it, find out more ➡️ bit.ly/3wwyNtX

Suggested LinkedIn post:

Detection 🔎 and diagnosis 👨‍⚕️ are the entry points to treatment & care of #Alzheimer’s disease.

The RETHINKING Alzheimer’s disease project focuses on these areas to improve the Alzheimer’s care pathway and the lives of people living with it, find out more ➡️ bit.ly/3wwyNtX

#WorldAlzMonth